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Pura Vida since 2012
Avinguda Marina 18, 07400 AlcúdiaMon-Sat 12:00 – 19:00 · Sun 12:00 – 17:00
C/ Vaixell 2, Playa de PalmaMon-Sat 9:00 – 19:00 · Sun 9:00 – 17:00
Inside Pura Vida Mallorca, AlcúdiaEvery day 10:00 – 18:00 · 24h express available
Mallorca, sea and watersports — no hassle
We are a Mallorcan family-run group living off the sea. Since 2012 we have been teaching, equipping and repairing everything that floats: stand-up paddle, wing foil, windsurf, surf, kitesurf, eFoil and kayak. Two locations — north and south — so any wind is good for hitting the water.
We started in the Bay of Alcúdia with one simple idea: anyone should be able to try watersports without obstacles. No inflated packages, no second-rate gear, no empty promises. Thirteen years later we are still on the same line, only now with two shops, an official repair workshop, a serious eFoil fleet and a team of instructors who live in the water.
2012ON THE WATER SINCE
2LOCATIONS · NORTH AND SOUTH
9SPORTS
24hEXPRESS REPAIR
Four brands, one group
El Niño Surf Center is part of the Pura Vida Mallorca group. We operate under four names because each one covers something specific that we do well.
Pura Vida Mallorca · The hub
Bricks-and-mortar shop, school and head office in the Bay of Alcúdia. Everything started here in 2012 and this is still the heart of the group. Facing the best wind in the north, open all year round.
El Niño Surf Center · South Mallorca
Our base in Can Pastilla, Playa de Palma. Shop and school on one of the liveliest urban beaches on the island.
Mallorca Kite Repair · Official service
Professional repair of kites, wings, foils and boards. We work as an authorised service centre for North Kiteboarding and F-ONE using certified original fabrics. Standard turnaround up to 7 days, 24h express when you cannot wait, and we ship to any country.
eFoil Mallorca · eFoil specialists
We distribute and train on Lift Foils, Fliteboard and Waydoo. Courses in Alcúdia and mobile operations in Palma.
We only work with gear we would use ourselves and we only repair with fabrics signed off by the manufacturer. If something does not meet the standard, it does not enter the shop.— Group philosophy
Why people choose us
No secrets here: time on the water, official brands and certified instructors. Over thirteen years we have trained thousands of students and repaired more gear than we can count. We are the exclusive distributor in the Balearic Islands for several brands — Starboard, IQ Foil Class Spain — and authorised official service for the two top references in kites (North) and wings (F-ONE).
For companies, hotels and boats we offer a B2B service with free delivery across the entire north of the island and the Palma area.
Where to find us
North · Alcúdia
Pura Vida MallorcaAvinguda Marina 18, 07400 AlcúdiaMon-Sat 12:00 – 19:00 · Sun 12:00 – 17:00
South · Can Pastilla
El Niño Surf CenterC/ Vaixell 2, Playa de PalmaMon-Sat 9:00 – 19:00 · Sun 9:00 – 17:00
Workshop
Mallorca Kite RepairInside Pura Vida Mallorca, AlcúdiaEvery day 10:00 – 18:00 · 24h express available
Brands we work with
Only manufacturer-approved gear. Brands in blue are those we have a direct official relationship with:
North Kiteboarding F-ONE Lift Foils Fliteboard Waydoo Starboard IQ Foil Class Spain AXIS Code Foils Mystic Manera ION NeilPryde Severne Naish Maui Sails Fanatic Red Paddle MFC FCS Lib Tech NSP
What we do
Courses for all levels in stand-up paddle, wing foil, eFoil, windsurf, surf, kitesurf, kayak and wake foil. Rental by the hour, by the day or in packages. Online shop and two physical stores. Official repair of kites, wings, foils and boards. Guided SUP tours, SUP yoga, group experiences. Summer camp for children aged 8 to 16 in Can Pastilla, June to August.
Shall we talk?
Tell us what you are looking for and we will help you find the gear or the course you need.
WhatsApp · +34 692 19 94 36 info@elninomallorca.com